In this music video the artist is dressed in all black waterproof, dark hoodie and dark trousers. The clothes aren't fashionable and are very simple meaning that there is more focus on the song. The clothes that this character doesn't connote or represent any personalities or traits of the character as this song is not a song with a character and a story.
Counting Crows - Mr Jones (Alternative Rock)
This music video is often interpreted by many as about two struggling artists who want to known as more than just 'Mr Jones' and want to be stars.
In this music video the character is represented as a normal guy (reflecting on the song meaning) and so therefore he is wearing old boots, jeans, a casual shirt and an over shirt.
Jimmy Eat World - Sweetness (Alternative Indie Rock)
Following the normal clothing of other alternative artists, the artists in this music video are wearing jeans and t - shirts.
Modest mouse - Ocean Breathes Salty (Indie Rock)
In this music video the costume is more interesting as the character/artist in this music video is wearing a black feather jacket. This connotes darkness in song content that is right because the song is about suicide.
The use of the jacket adds interest however there are still conventions that are in other alternative music videos as he is wearing black and other dark colours.
Default - Django Django (Electronic Alternative)
Although due to the video colour scheme of the music video means that we cannot see the colours of the clothing that the band is wearing - it is obvious from the types of clothing that they are wearing is casual jeans and a plain T-Shirt.
In this music video the artist/ character is wearing a smart shirt tie and trousers, but also follows the convention of having dark clothes.
Overall through my deconstructions of the alternative genre I have found that:
- The costume is simple and normally casual as there is more focus on the music and the songs and mainly song lyrics are the main focus.
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